Privacy Policy
Effective date: August 27, 2026
Applies to: indoorcomforthsv.com and webpages that link to this policy
Annette Hale’s Indoor Comfort Systems, Inc. (“Indoor Comfort Systems,” “ICS,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit indoorcomforthsv.com, submit a form, contact us, request or receive services, or interact with our advertising (collectively, the “Services”).
1. Information We Collect
Depending on how you interact with us, we may collect the following categories of information:
- Contact information: name, email address, telephone number, mailing or service address, and preferred contact method.
- Service and commercial information: the service requested, appointment details, equipment or property information, estimates, purchases, service history, and communications with us.
- Information you choose to provide: messages, form responses, reviews, photos, or other information you submit. Please do not include sensitive personal information in an open text field unless it is necessary for your request.
- Internet and device information: IP address, browser and device type, operating system, device identifiers, referring and exit pages, pages viewed, links clicked, dates and times of visits, general location inferred from an IP address, and similar usage data.
- Advertising and attribution information: ad or campaign identifiers, cookie or pixel identifiers, interactions with our ads, and actions taken after viewing or clicking an ad.
- Call information: telephone number, call date, time, duration, routing information, and, where permitted and after any required notice or consent, call recordings.
2. How We Collect Information
We collect information:
- directly from you when you submit a form, call, email, request an estimate, schedule service, or otherwise communicate with us;
- automatically through cookies, pixels, tags, server logs, analytics tools, and similar technologies;
- from advertising, analytics, call-tracking, website-hosting, customer-management, and other service providers; and
- from referral sources, social media platforms, lead-generation partners, and publicly available sources, as permitted by law.
3. How We Use Information
We may use information to:
- respond to inquiries, provide estimates, schedule and perform services, and provide customer support;
- communicate about appointments, service updates, maintenance reminders, and account or transaction matters;
- send advertising or promotional communications where permitted by law and consistent with your choices;
- operate, secure, troubleshoot, personalize, and improve our website and Services;
- understand website usage and measure, attribute, and improve advertising campaigns;
- detect and prevent fraud, spam, security incidents, and unlawful activity;
- enforce our agreements, protect rights and safety, and comply with legal obligations; and
- support a merger, financing, acquisition, reorganization, sale of assets, or similar business transaction.
4. Cookies and Similar Technologies
We and our partners use cookies, pixels, tags, local storage, and similar technologies. Some are necessary for security and website functionality. Others help us analyze traffic, remember preferences, prevent spam, measure conversions, and deliver or evaluate advertising.
These technologies may be provided by services that include:
- Google Tag Manager and Google Analytics for tag management, audience measurement, and website analytics;
- Google Ads for conversion measurement, attribution, remarketing, and advertising;
- Meta Business Tools, including the Meta Pixel for conversion measurement, audience creation, attribution, and advertising on Facebook and Instagram; and
- Google reCAPTCHA to help protect forms from spam and abuse.
The specific technologies used may change as we update our vendors and advertising programs. Your browser can usually block or delete cookies, but doing so may affect site functionality. Where required, we will request consent before using non-essential cookies or similar technologies.
5. Google Advertising and Analytics
We use or may use Google Analytics and Google Ads features such as conversion tracking, remarketing, and enhanced conversions. When these services are active, Google may collect or receive information from our website, including your IP address, device and browser information, page URL, cookie or advertising identifiers, ad interactions, and conversion events. If enhanced conversions are enabled, contact information you provide, such as an email address or telephone number, may be normalized and securely hashed before it is sent to Google to help measure a conversion. Google may use this information to provide measurement services, prevent fraud, improve its services, and show or personalize ads in accordance with your settings and Google’s policies.
Learn how Google uses information from sites that use its services. You can manage personalized advertising through Google My Ad Center and can install the Google Analytics Opt-out Browser Add-on.
6. Meta Advertising
We use or may use Meta Business Tools, including the Meta Pixel and conversion tools. Meta and other third parties may use cookies, web beacons, pixels, and similar technologies to collect or receive information from our website and elsewhere on the internet. This information may include device and browser information, IP address, page visits, ad interactions, and conversion events. If advanced matching or similar features are enabled, contact information you provide may be securely hashed and sent to Meta for matching. We and Meta may use this information to provide measurement and analytics services, create audiences, measure ad performance, and deliver or improve ads, subject to your settings and Meta’s policies.
You can learn more in the Meta Privacy Policy and manage how activity data is used for ads through Meta Ad Preferences.
7. Your Advertising and Privacy Choices
- Browser controls: use your browser settings to block or delete cookies.
- Industry opt-outs: visit the Digital Advertising Alliance opt-out page to exercise choices for participating companies.
- Email: use the unsubscribe link in a promotional email. We may still send non-promotional messages about an active request or service.
- Text messages: reply STOP to opt out and HELP for help.
- Privacy requests: contact us using the information in Section 14.
Some browsers offer a Global Privacy Control (“GPC”) signal. Where applicable law requires us to recognize GPC, we will treat a valid signal as an opt-out request for that browser. Because there is not yet a uniform industry response to other “Do Not Track” signals, the website may not respond to them.
8. How We Disclose Information
We may disclose information to:
- Service providers and contractors that support website hosting, forms, scheduling, customer management, communications, call handling, payment processing, analytics, security, and other business operations;
- Advertising and analytics partners, including Google and Meta, as described above;
- Professional advisers, such as attorneys, accountants, insurers, and auditors;
- Government authorities or other parties when required by law or reasonably necessary to protect rights, property, safety, or the integrity of our Services; and
- Transaction participants in connection with an actual or proposed merger, financing, acquisition, reorganization, bankruptcy, or sale of assets.
We do not sell personal information for money. Our use of advertising cookies and disclosure of online identifiers to advertising partners may be considered a “sale,” “sharing,” or use for “targeted advertising” under some state privacy laws. Where those laws apply, you may request to opt out as described in Sections 7 and 11.
Mobile information: We do not sell or share mobile telephone numbers, SMS opt-in data, or SMS consent with third parties or affiliates for their own marketing or promotional purposes. We may disclose this information to vendors that help us deliver messages, subject to appropriate restrictions.
9. Third-Party Websites and Financing
Our website may link to social networks, financing providers, equipment manufacturers, and other third-party websites. A third party’s collection and use of information is governed by its own privacy policy, not this one. If you apply for financing through a third-party provider, that provider collects and processes your application and financial information under its own terms and privacy policy.
10. Data Retention and Security
We retain information for as long as reasonably necessary for the purposes described in this policy, including to provide services, maintain business and tax records, resolve disputes, enforce agreements, and comply with law. Retention periods vary based on the type of information and our legal and operational needs.
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No internet transmission or storage system is completely secure, so we cannot guarantee absolute security.
11. State Privacy Rights
Depending on where you live and subject to applicable exceptions, you may have the right to request access to, correction of, or deletion of personal information; to receive a portable copy; to obtain information about our data practices; to opt out of targeted advertising, sale, or sharing; and to appeal a decision regarding a request. You may also have the right not to receive discriminatory treatment for exercising a privacy right.
To submit a request, contact us using Section 14 and describe the right you wish to exercise. We may need to verify your identity before completing a request. Where permitted, an authorized agent may submit a request on your behalf, but we may require proof of authorization and identity verification. If we deny an appeal, you may have the right to contact your state attorney general.
12. Children’s Privacy
The Services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided such information, please contact us so we can take appropriate action.
13. Changes to This Policy
We may update this Privacy Policy periodically. The “Effective date” at the top will show when the latest version became effective. Material changes will be communicated as required by law.
14. Contact Us
Annette Hale’s Indoor Comfort Systems, Inc.1201 Church St NW
Huntsville, AL 35801
Email: info@indoorcomforthsv.com
Phone: (256) 885-0430